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FOR IMMEDIATE RELEASE

Contacts: Julie Weeks
714-599-5150
El Pollo Loco
jweeks@elpolloloco.com

11/03/2009 El Pollo Loco Spreads it Wings in Oregon with its New Restaurant in Beaverton Flame-Grilled Chicken Leader Expands in the Northwest with a Second Oregon Location

COSTA MESA, CA – November 3, 2009 – Oregon has a new flame, and Beaverton is among the first towns to “ignite” it! Following much anticipation around the arrival of El Pollo Loco in Oregon, the flame-grilled chicken leader will open the doors to the state’s second El Pollo Loco restaurant on Tuesday, November 3, 2009 at 10:00 a.m. in Beaverton. El Pollo Loco, a leading franchise of more than 400 quick-service restaurants, provides the wholesome freshness and sizzling flavor of real, flame-grilled meals. Famous on the West Coast for its signature citrus-marinated, flame-grilled chicken served with warm tortillas, assortment of delicious sides and fresh salsas, El Pollo Loco also serves a wide variety of fresh, Mexican-inspired entrees.

The new Beaverton restaurant is located at 3260 SW Cedar Hills Blvd. near Hall Boulevard. It is approximately 2,900 square feet and offers bright, comfortable seating for more than 60 guests. The restaurant employs about 60 new hires from the local community and is open seven days a week from 10:00 a.m. to 11:00 p.m. The restaurant offers drive-thru service (open until midnight on Friday and Saturday), in addition to dine-in and take-out service. Catering for special events and celebrations is also available with fresh, authentic food prepared with care.

Beaverton’s new El Pollo Loco features the Company’s latest building design. The impressive exterior evokes contemporary Mexican design with multiple textures, geometric shapes, natural wood and Aztec design elements. The dramatic interior highlights El Pollo Loco’s fresh, natural citrus-marinated chicken as it cooks on the grill and features an open dining area with flexible seating that encourages customers to relax and enjoy the unique El Pollo Loco dining experience. A focal point of the new dining room is a circular, self serve salsa bar approachable from all directions so guests can easily customize their menu selections with any combination of El Pollo Loco’s signature salsas. All are prepared fresh every day.

This is the second El Pollo Loco in Oregon. The first location opened in July of 2008 in the city of Wood Village.

To welcome the Beaverton community, a special ribbon cutting event will be held at the restaurant on opening day (Tuesday, November 3) at 10:00 a.m.

“We are very excited to bring Oregon its second El Pollo Loco, right here in Beaverton,” said Rick LeSage, the restaurant’s Operations Director. “Oregonians who have experienced El Pollo Loco are thrilled to finally be able to enjoy here locally the mouthwatering taste of our citrus-marinated, flame-grilled chicken. And for those who have never tried El Pollo Loco, it will be love at first bite. It’s real food people feel good about eating.”

Founded in Guasave, Mexico in 1975, El Pollo Loco, pronounced “L Po-yo Lo-co” and Spanish for “The Crazy Chicken,” opened its first U.S. restaurant in 1980 and is famous for the unique preparation of its award-winning “pollo”-- fresh, natural chicken marinated in a special recipe of herbs, spices and citrus passed down from the founding family. The marinated chicken is then flame-grilled, hand cut and served hot off the grill with warm tortillas, freshly prepared salsas, and a wide assortment of side dishes. Rounding out the menu are fresh flavorful entrées inspired by the kitchens of Mexico, including signature, grilled burritos, Pollo Bowl® entrees, Pollo Salads, Tacos al Carbon, chicken tortilla soup, and more.

About El Pollo Loco
El Pollo Loco currently operates more than 400 restaurants (a combination of franchise and company owned locations) in 14 states: California, Arizona, Nevada, Texas, Oregon, Colorado, Utah, Illinois, Missouri, Georgia, Virginia, Connecticut, Massachusetts and New Jersey. Headquartered in Costa Mesa, California, El Pollo Loco, Inc. is a privately held company owned by Trimaran Pollo Partners, LLC and management. For more information about El Pollo Loco, visit the company’s website at www.elpolloloco.com.


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